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FINANCIAL CHRONICLE™ » DAILY CHRONICLE™ » Airlines to offer double TrueBlue Points/Skywards Miles promotion

Airlines to offer double TrueBlue Points/Skywards Miles promotion

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Malika1990

Malika1990
Senior Vice President - Equity Analytics
Senior Vice President - Equity Analytics
Jul 06, 2012 (LBT) - Emirates and JetBlue Airways have announced the launch of a joint frequent flyer partnership. Emirates' Skywards members are now able to earn Skywards Miles on JetBlue’s network throughout the Americas, while members of JetBlue’s customer loyalty program TrueBlue will be able to earn TrueBlue points across Emirates' network of more than 120 destinations worldwide. The partner airlines plan to introduce a redemption agreement in February 2013.

In addition, both airlines are offering a special promotion for customers to earn double TrueBlue points or Skywards Miles. To sign up for the promotion, members can visit either jetblue.com or skywards.com to register for travel from July 1 through Sept. 30, 2012. Emirates frequent flyer program, Skywards, is free to join and offers its 7 million members exclusive privileges such as earning Skywards Miles on Emirates and partner airlines, or when they use the program’s designated hotels, car rentals, financial, leisure and lifestyle partners.

Customers also enjoy the convenience of a single combined ticket for Emirates and JetBlue-operated flights, plus other advantages including one-stop check-in and baggage transfer. With the launch of Emirates’ newest routes to Barcelona on 3rd July and Lisbon on July 9th, the airline will soon fly to 126 cities globally via the airline’s state-of-the-art hub in Dubai, the commercial and tourism centre of the Gulf region.

Known for its award-winning customer service, JetBlue offers transfer customers from Emirates’ network a premium experience that includes all-leather seating, unlimited free snacks and drinks, the most legroom in economy class (based on average fleet-wide seat pitch) and the most free live entertainment of any U.S. airline. JetBlue operates one of America’s youngest airline fleets, with 175 Airbus and EMBRAER aircraft. At JFK Airport, JetBlue operates from its acclaimed 26-gate Terminal 5, while Emirates operates from the adjacent Terminal 4, allowing for fast and easy connections between flights.
http://www.lbt.lk/news/travel/2227-double-offer

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