There was a strong participation of 128 channel partners from 22 countries across the South Asia region. This event was designed to allow all DELL valued CXO distributors and channel partners (Partner Direct) to participate in the General Session by Amit Midha President, Dell Asia Pacific and Japan Region. The event was also organized to allow partners to receive updates on the Enterprise and Storage Solutions Sessions and attend the Consumer GTM strategy discussions. The channel partners were able to learn more about industry trends and directions and the possible impact on future technology and solutions.
Roshan Rassool Director/CEO Softlogic Information Technologies (Pvt) Ltd. commenting about the achievement, “We are pleased to receive this prestigious award from DELL Corporation. This award is a clear indication of the hard work that the team has put in to take Softlogic and DELL to a different level in the highly competitive ICT industry in Sri Lanka. We are always looking for excellence and I am glad that we have been recognized for our efforts. Softlogic Information Technologies is regarded as one of the pioneers and innovators of the information technology industry in Sri Lanka. Through its partnership with Dell, Softlogic Information Technologies can today, claim to be the largest IT solution supplier to the corporate sector, as well a leading player in the ever expanding consumer range market”.
Dell, one of the global giants in the IT industry, has recognized Sri Lanka as a strong emerging market for information technology in the Asian region. In 1993 they chose Softlogic, which established their operations in 1991, as their sole authorized dealer in Sri Lanka. Over the years, Softlogic Information Technologies has won several awards from DELL for achieving and over Achieving its Sales Targets. Notably, Softlogic Information Technologies recently received the prestigious ‘Most valuable partner in Asia Pacific’. Softlogic Information Technologies received this award in recognition of their trusted and valued relationship of 18 years with Dell and as an appreciation of its commitment to expand the DELL brand in Sri Lanka.
Established in 1991, Softlogic Information Technologies (Pvt) Ltd. is one of the premier Information Technology (IT) companies in Sri Lanka and one of the subsidiaries of the Softlogic Holdings PLC. Catering to the demands of increasingly technology-savvy markets, the companies IT sector focuses on the fast-growing corporate, government, and SMB segments, locally. ICT-based solutions range from mobile products such as notebooks and slates to data centers for primary and DR sites.