An event was held at Park Street Mews to introduce these vehicles to the market on 16th July 2012. The audience comprised of senior managers and executives of all leasing companies in Sri Lanka – since they are the ones endowed with the responsibility to make the purchase a reality by helping the customer financially.
Several dignitaries from TATA Motors India and DIMO participated for this event. R T Wasan (Head, International Business - Commercial Vehicles TATA Motors) and Rudrarup Maitra (Regional Head, South Asia & Far East - TATA Motors) were the guests of honour for the event while DIMO was represented by Ranjith Pandithage (Chairman-DIMO), Gahanath Pandithage (CEO-DIMO), Vijitha Bandara (General
Manager-TATA Commercial Vehicles) and Arup Baruah (Country Manager for Sri Lanka-TATA Motors).