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FINANCIAL CHRONICLE™ » DAILY CHRONICLE™ » Softlogic targets tourism industry

Softlogic targets tourism industry

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1Softlogic targets tourism industry Empty Softlogic targets tourism industry Fri Jun 26, 2015 8:20 am

Melissa Pereira


Assistant Vice President - Equity Analytics
Assistant Vice President - Equity Analytics

The growing tourism industry has paved the way for Softlogic to invest in the import and supply of customized luxury tourist buses to suit the customers' requirements, is a first in its field today.


Today the demand for luxury tourist buses is high. The purchase of reconditioned Japanese buses are both expensive and a little out of date as they are not the current models. However, these buses from Xiamen King Long Ltd in China are very advantageous to us. Primarily the buses are new and further they can be factory customized to suit individual requirements. These models have both 37 and 45 seater versions respectively said, Softlogic Automobiles (Pvt) Ltd, Head of Operations, Shehan de Tissera speaking at the function of handing over the first two vehicles to Viluxur Tourism yesterday.



Speaking of the choice of the particular vehicle Viluxur Tourism, Managing Director, Cammy Gunasekara said, that Xiamen King Long Ltd is the largest auto manufacturer in China. Also having seen the extensive use of these vehicles in China thought it would be the best choice for this country. There is also a pending order for 4 more buses towards the end of the year.



Finally Tissera added that Softlogic had entered the automobile market just over a year ago. Up to now they had experienced rapid expansion. This is very encouraging he said. These buses are to cater to the luxury segment of tourism, once the others sees these buses in use I am sure we will be having enough new orders he said.
Courtesy: Ceylon Financial Today 26 June 2015

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