Further strengthens FMCG brand portfolio:
Expolanka Holdings acquired a controlling stake in Norfolk Foods Pvt Ltd for an investment of Rs.300 million.
Expolanka Holdings PLC Chairman Osman Kassim with Norfolk Food (Pvt) Ltd Managing Director Mohammed Ziaudeen after signing the agreement.
Norfolk Foods (Pvt) Ltd enjoys a reputation as a leading entity involved in the manufacturing and marketing of a range of specialized processed foods
"We saw tremendous potential in this company. Not only does it have a wide portfolio of products but parallely enjoys a strong and vibrant customer base both in retail and B2B. With our existing FMCG brands which include T-Sips, Mo-Fruit, Taprobana and Baraka, Norfolk will no doubt further strengthen the current portfolio. It is seen that the Halal meat industry has been growing rapidly in Sri Lanka and across the world which shows growth potential for NFL. In line with this we have plans to further develop the brand name across all markets and increase market share in the near future", said Expolanka Holdings PLC Group CEO, Hanif Yusoof.
A wide range of speciality products made according to high standards of quality have made NFPL the choice supplier to most of the prominent brands in the country. NFPL's clientele extends from the quality conscious luxury and boutique hotels to globally branded five star city hotels. Global fast food franchises go for NFPL while leading supermarkets which have their own brands of further processed meats, offer shelf space to NFPL products.
Envisaging a significant increase in demand NFL recently completed a modernization programme which included new blast freezers, cold rooms and expanded floor area of 32,000 square feet.
With this the NFL will have an integrated production process and is expected to be a model production facility in Sri Lanka with uninterrupted process flow. NFL also boasts of being the first to install a spiral air blast freezing facility in Sri Lanka.